A recent study conducted by Costa Coffee has revealed that nearly a third of Brits are expected to cancel their Christmas catch-ups due to the demands of daily life. The survey found that despite the intentions to use the holiday season as an opportunity to reconnect with friends and loved ones, 30% of individuals end up cancelling these social plans at the last minute. The primary reason cited for these cancellations was a lack of time, with many struggling to balance work, family commitments, and other obligations, resulting in overstuffed calendars that leave little room for spontaneous meetups.
The research highlighted the importance of face-to-face interactions, with 70% of respondents expressing a desire to spend at least an hour engaging in meaningful catch-ups without the presence of mobile phones. Family news and relationship updates were identified as popular topics for these conversations, emphasising the value of personal connections in an increasingly digital world. Psychologist Dr Simon Moore noted that while technology facilitates regular communication, it cannot replace the warmth and excitement generated by in-person meetings.
Costa Coffee aims to facilitate these important Christmas catch-ups by providing a festive and welcoming space for individuals to reconnect with their friends and family. The survey revealed that coffee shops and pubs were popular venues for such gatherings, offering a relaxed environment conducive to meaningful conversations. Costa Coffee has launched a Christmas campaign encouraging people to prioritise face-to-face interactions during the holiday season, with the chance to win the “Ultimate Costa Christmas Catch-Up Card” granting 60 complimentary drinks.
Despite the challenges posed by busy schedules and competing priorities, the survey indicated a widespread appreciation for the joy and nostalgia generated by spontaneous catch-ups. More than a third of respondents reported feeling a sense of warmth and connection after meeting in person, highlighting the unique emotional impact of these encounters. Costa Coffee’s initiative aligns with the desire of many individuals to make time for quality interactions during the festive period, underscoring the importance of fostering personal relationships amidst the hustle and bustle of modern life.
In a statement, a spokesperson for Costa Coffee encouraged customers to embrace the spirit of Christmas by seizing the opportunity to catch up with friends and family over a seasonal treat. By creating a comfortable and festive ambience in their stores, Costa Coffee aims to facilitate memorable and heartwarming interactions that embody the true essence of the holiday season. For those looking to participate in the “Ultimate Costa Christmas Catch-Up Card” promotion, details can be found on the Costa Club app, offering a chance to enjoy complimentary drinks while reconnecting with loved ones.
As the countdown to Christmas begins, Costa Coffee’s initiative serves as a reminder of the value of authentic connections and meaningful conversations during this special time of year. Despite the demands of daily life, taking a moment to pause and engage with loved ones in a warm and welcoming setting can foster feelings of joy, nostalgia, and connection that are truly priceless. So, as the festive season approaches, consider taking a break from the hectic pace of life to savour the simple pleasure of sharing a coffee and catching up with those who matter most.