Swansea’s Laserzone, a popular laser tag attraction that has been a staple in the city for 32 years, is set to make a move to a new location. Currently located at the old Castle Cinema site, Laserzone will now be housed at the former Iceland supermarket unit on St David’s Place starting on Saturday, November 30. Swansea Council has granted Laserzone a temporary lease for the unit as part of the redevelopment plans for the former St David’s Shopping Centre site in the long term. The former Castle Cinema building is also undergoing redevelopment by Cardiff-based developer Easy Living, with plans to convert it into a facility including flats, office space, and a restaurant.
Laserzone offers a high-tech, live, and interactive laser game experience in a multi-level themed arena complete with special effects, lasers, fog, and music. The attraction was officially opened in 1992 by actress Catherine Zeta-Jones and rugby player Robert Jones. Kathryn Overment, representing Laserzone, expressed gratitude for the support from Swansea Council and excitement about the move to the new location at the former Iceland unit. Laserzone caters to a wide range of visitors, from children and families to birthday parties and corporate team-building events.
The attraction is planning to reintroduce adult nights soon, with details to be announced once finalized. Laserzone’s operating hours are from 4pm to 7.30pm on Mondays and Tuesdays, 1pm to 8pm on Wednesdays, 4pm to 7.30pm on Thursdays, 1pm to 9pm on Fridays, 11am to 9pm on Saturdays, and 11am to 7.30pm on Sundays. During school holidays, Laserzone will be open every day from 11am to 8pm. Swansea Council’s councillor Robert Francis-Davies, responsible for investment, regeneration, and tourism, highlighted the importance of Laserzone as a long-standing business in the city and emphasized the council’s commitment to supporting the attraction’s relocation.
The redevelopment of the former St David’s Shopping Centre site is a collaborative effort between Swansea Council and regeneration specialists Urban Splash. Plans include a public sector hub building, with additional proposals to be shared for feedback once finalized. Laserzone’s move to the former Iceland supermarket unit not only ensures the business remains in the city centre but also contributes to the revitalization of a vacant building. The council and Laserzone will continue working together to secure a more permanent location for the attraction in the city centre as the larger redevelopment project progresses.
With Laserzone’s rich history and position as a popular entertainment destination, its relocation to a new site signifies a continuation of the attraction’s legacy in Swansea. As Laserzone prepares to open its doors at the former Iceland unit, visitors can look forward to the same immersive laser gaming experience in a fresh setting. The move serves as a testament to Swansea’s commitment to nurturing local businesses and enhancing the city’s leisure offerings for residents and visitors alike.