Cardiff’s Morgan Quarter is defying the odds as it transforms into a bustling hub of independent businesses, in stark contrast to the struggles faced by many other high streets across the UK. The historic Morgan and Royal Arcades, along with The Hayes, make up the Morgan Quarter, which has witnessed a remarkable turnaround in recent years. Originally constructed in 1896 as an extension to the David Morgan department store, the Morgan Quarter now boasts a nearly 100% occupancy rate in its retail units, with only one out of 65 units currently available for rent.
Amidst a challenging economic landscape, with numerous establishments shutting down due to the cost of living crisis, the Morgan Quarter stands out with its thriving community of over 80 independent cafes, bars, and shops. While high streets across the country are facing closures at an alarming rate, the Morgan Quarter has become a beacon of resilience and success for small businesses. According to a report by accountancy firm PwC, 38 shops close every day in the UK, highlighting the significance of the Morgan Quarter’s achievement.
The secret to the Morgan Quarter’s success lies in the diversity of businesses it houses, creating a unique and welcoming environment for both locals and visitors alike. Businesses like The Queer Emporium in the Royal Arcade are thriving, providing a space for the LGBTQ+ community and showcasing local talents. The strong sense of camaraderie among the independent businesses in the arcades fosters a supportive environment where everyone works together towards mutual success.
Sean Partridge, the owner of Unit 17, a menswear brand in the Morgan Arcade, attributes the success of the Morgan Quarter to its distinctive charm that sets it apart from other shopping destinations. The captivating architecture and rich history of the arcades create a nostalgic appeal that transports visitors to a bygone era. Despite the challenges of competing with larger brands and rising business rates, small businesses in the Morgan Quarter continue to attract a steady stream of footfall due to their unique offerings and personalised experiences.
Events like the City of Arcades Day play a crucial role in boosting the visibility and vibrancy of the Morgan Quarter, reinforcing its status as a must-visit destination in Cardiff. Celebrating the city’s iconic Victorian and Edwardian arcades, these events draw in crowds and showcase the diverse range of businesses within the quarter. The sense of community among the businesses further enhances the appeal of the Morgan Quarter, creating a supportive network that encourages growth and success.
As the Morgan Quarter continues to flourish, with a mix of independent boutiques and global brands like Sweaty Betty, it exemplifies the resilience and potential of small businesses in the face of adversity. The lively atmosphere, coupled with the unique shopping experience offered by the arcades, has solidified the Morgan Quarter as a cherished landmark in Cardiff. Visitors can explore the arcades seven days a week, immersing themselves in a world of diverse offerings and rich history that sets the Morgan Quarter apart as a shining example of success in challenging times.